Stories

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il Boc advertising pamphlet, cover (1928)
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Generali Historical Archive - Profiles

Fragments of a Life Fully Lived: Ugo Pincherle
Il Giuoco del piccolo previdente, detail (1933)
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Ina Assitalia Historical Archive

Insurance as Child’s Play
Brescia, planimetry for the Piazza della Vittoria under the temporary name Piazza Martiri della Libertà and indication of the “bombs dropped” (1945)
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Ina Assitalia Historical Archive

War stories, testimony from the INA buildings
Inspection of the steamship Comitas, accompanying photo (Vlissingen, December 1939)
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Generali Historical Archive

The Second World War seen from the bridge of a ship
“Insure yourselves!” marketing poster for a table (1955)
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Ina Assitalia Historical Archive

A piece of sage wisdom for everyone: Insure yourselves!
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Generali Historical Archive - Persone - Profiles

Giorgio Polli and the Birth of Generali’s Real Estate Division
Riccardo Gairinger (1950s) / Lucia Geiringer Archive
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Generali Historical Archive - Persone - Profiles

Riccardo Gairinger – A Gold Medal for Services to Generali
Palazzo Geiringer, Trieste (1884-1886) / ph. Massimo Goina
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Generali Historical Archive - Profiles

Geiringer & Gairinger. An Engineer with a Passion for Architecture
Gino Parin, portrait of Edmondo Richetti, oli on canvas (end of the 1920s) / ph. Massimo Goina
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Generali Historical Archive - Profiles

The pacifist Edmondo Richetti
Progetto by Daniele Francesconi (1860) / ph. Duccio Zennaro
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Generali Historical Archive

We have made Italy… now we must make the Italian agency network
Eugenio Scomparini, portrait of Marco Besso, oil on canvas (1877) / ph. Massimo Goina
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Generali Historical Archive - Profiles

The President of the Century
Sunto Storico by Masino Levi (1878), dedication and frontispiece / ph. Duccio Zennaro
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Generali Historical Archive - Profiles

Masino Levi’s Sunto Storico: Forty Years of Work in One “Tweet”
Napoleone Giovanni Fiumi, Il viadotto, oil on canvas (1938)
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Generali Historical Archive - Profiles

Painting Between Policies
Luigi Sorio, Masino Levi, oil on canvas (late 19th century) / ph Massimo Goina
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Generali Historical Archive

Masino Levi the Innovator: Generali’s Expert Executive
Gino Parin, Daniele Francesconi, oil on canvas (late 1920s) / ph. Massimo Goina
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Generali Historical Archive - Profiles

Daniele Francesconi, Generali’s “Revolutionary” Secretary
Children leaving for the summer holiday camp in Trentino (INA social club, 1956)
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Ina Assitalia Historical Archive

Summer trips (and more) of adults and kids