Marketing management
. analisi, pianificazione e controllo
/ Philip Kotler ; versione italiana a cura di Walter G. Scott.
Place of Publication
Milano
Date of Publication
1986
Editor
ISEDI
Physical Description
2 volumi
Related titles
- constituent: Marketing management
Note
In cofanetto.
Content
1. (XXVIII, 579) ; 25 cm
2. (P. 585-1006) ; 25 cm
Statement of Responsability
Location
- ISA/EC-060/1
- ISA/EC-060/2
